What we deliver

How to gain business value

Three things have to go right for sustainability and societal impact to generate real business value.

1. The strategy has to be sound.

2. The organisation has to be built for it.

3. The story has to reach the people who can act on it.

That's what we do.

Strategise

Sustainability and societal efforts often lack a clear focus on where impact creates strategic advantage. Without the clarity, priorities drift and investment stalls.

Koral helps clients identify where impact matters most, define a sharp value proposition, and build a focused business case.

Understand business priorities and customer or stakeholder needs

  • Needs and expectations assessment

  • Business priorities assessment

  • Strategic double materiality assessment that prioritizes what is important

Develop value proposition and business case

  • Value proposition to customers, political stakeholders or employees
  • Analysis of actions required to product portfolio, operations or value chain to strengthen value proposition
  • Business case that details value to the company of delivering value proposition

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Operationalise

Long-term plans without tangible milestones and short term actions, as well as lack of clear ownership, rarely translate into actual effect.

Koral delivers clear execution roadmaps as well as organisational alignment embedded in day-to-day operations.

Early wins and roadmap

  • Business-driven 6-12 months action plans that deliver early wins and learnings that can be scaled into actual roadmaps linked to day-to-day operations and core business priorities
  • Roadmap focused on what matters in particular case: climate transition, biodiversity, circularity, local community impacts


Optimise ways of working

  • Incentive and bonus model aligned with sustainability goals
  • Design of optimal organizational model to deliver on roadmap
  • AI Opportunity assessment & action plan
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Communicate

Too often communication is constrained to convey ambition and reporting, while failing to appeal to the people who need to be convinced.

Koral builds positioning and messaging that connect societal and sustainability impact to customer, employee and political priorities.

Engage customer employees or societal stakeholders

  • Messages that connect sustainability or societal impact with needs of stakeholders
  • Coherent narrative supporting key messages
  • Supporting facts that provides foundation for messages and narrative
  • Communication or marketing objectives
  • Content formats and content
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Want to know more?

Learn more about our view on sustainability, specific client cases, and get to know Koral.

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