Wherever you are on your sustainability journey, we create solutions that make sense for your business.
How we deliver business value
Three things have to go right for sustainability and societal impact to generate real business value. The strategy has to be sound. The organisation has to be built for it. And the story has to reach the people who can act on it.
That's what we do.
Our approach and product offering allows us to step in where clients face the greatest need and has the greatest opportunity to create value.
Strategise
Sustainability and societal efforts often lack a clear focus on where impact creates strategic advantage. Without the clarity, priorities drift and investment stalls.
Koral helps clients identify where impact matters most, define a sharp value proposition, and build a focused business case.
1. Understand business priorities and customer or stakeholder needs
- Needs and expections assessment
- Business priorities assessment
- Strategic double materiality assessment that prioritizes what is important
2. Develop value proposition and business case
- Value proposition to customers, political stakeholders or employees
- Analysis of actions required to product portfolio, operations or value chain to strengthen value proposition
- Business case that details value to the company of delivering value proposition
Operationalise
Long-term plans without tangible milestones and short term actions, as well as lack of clear ownership, rarely translate into actual effect.
Koral delivers clear execution roadmaps as well as organisational alignment embedded in day-to-day operations.
3. Roadmap
- Business-driven 2–3 years execution roadmaps linked to day-to-day operations and core business priorities
- Roadmap focused on what matters in particular case: climate transition, biodiversity, circularity, local community impacts
4. Optimise ways of working
- Incentive and bonus model aligned with sustainability goals
- Design of optimal organizational model to deliver on roadmap
- AI Opportunity assessment & action plan
Communicate
Too often communication is constrained to convey ambition and reporting, while failing to appeal to the people who need to be convinced.
Koral builds positioning and messaging that connect societal and sustainability impact to customer, employee and political priorities.
5. Engage customer employees or societal stakeholders
- Messages that connect sustainability or societal impact with needs of stakeholders
- Coherent narrative supporting key messages
- Supporting facts that provides foundation for messages and narrative
- Communication or marketing objectives
- Content formats and content
Our toolbox and approach
We guide some of Denmark's largest corporations and most forward-thinking foundations through complex sustainability challenges - helping them turn sustainability into both business and societal value.
Our role is to link sustainability with what truly drives value for your organisation. We help you navigate internal dynamics, speak the language of both leadership and teams, and translate bold ambitions into clear, practical action points.
This work builds on our team’s experience inside organisations such as Novo Nordisk, Ørsted, Novonesis and McKinsey - and over a decade advising leading philanthropic foundations, including Bikubenfonden.
In short, we know what works - and what doesn’t - in large organisations and foundations. We combine expertise across sustainability, management consulting, marketing, communications and public affairs to help clients cut through complexity and create lasting value.
We guide some of Denmark's largest corporations and most forward-thinking foundations through complex sustainability challenges - helping them turn sustainability into both business and societal value.
Our role is to link sustainability with what truly drives value for your organisation. We help you navigate internal dynamics, speak the language of both leadership and teams, and translate bold ambitions into clear, practical action points.
This work builds on our team’s experience inside organisations such as Novo Nordisk, Ørsted, Novonesis and McKinsey - and over a decade advising leading philanthropic foundations, including Bikubenfonden.
In short, we know what works - and what doesn’t - in large organisations and foundations. We combine expertise across sustainability, management consulting, marketing, communications and public affairs to help clients cut through complexity and create lasting value.
Want to know more?
Learn more about our view on sustainability, specific client cases, and get to know Koral.
